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Growth Marketing Associate - Digital ID-18792

ABOUT ROCKET MONEY

Rocket Money's mission is to meaningfully improve the financial prosperity of millions of people. Rocket Money offers members a unique understanding of their finances and a suite of valuable services that save them time and money - ultimately giving them a leg up on their financial journey

Please note: We strongly encourage team members to be in office 1-2 days per week, though there is no formal in-office requirement.

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ABOUT THE ROLE
  • Support and own day to day optimizations and operations of user acquisition through multiple paid channels such as Facebook, TikTok, Snapchat, Google UAC, Ad Networks, and others with meticulous attention to detail
  • Analyze multiple channels' performance down to the most granular levels possible to shape a story and make recommendations from it
  • Utilize deep channel learnings to suggest optimization opportunities that are backed by data and are aligned with UA team's goals
  • Work cross functionally with our in-house creative team and creative agencies
  • Take initiative in supporting new channels as the company further diversifies its marketing mix
  • Collaboratively build and execute a channel strategy to meet both short term and long term acquisition goals
  • Take part in a strong culture of rapid experimentation, measurement and iteration on the marketing team. The best ideas come from anyone, and are inspired by data.


ABOUT YOU

  • 1 to 2 years of professional experience in digital marketing
  • Hands on experience building ads and running campaigns across multiple UIs and optimizing towards ROAS (Facebook Ads Manager experience required)
  • Excellent communication skills (Slack / email / phone / within team / with partners)
  • Advanced Excel skills (experience with BI tools such as Looker a huge plus)
  • Bonus points for proficiency with SQL
  • Love for taking initiatives and being a self starter
  • Excited to voice opinion, give and receive feedback
  • Resilience and willingness to keep pushing tirelessly when it makes sense and move on when the time is right
  • Comfortable prioritizing multiple time sensitive tasks and executing under pressure
  • Ability to see the forest from the trees: you can analyze large data sets and craft results into a story that allows for informed decisions.


WE OFFER

  • Health, Dental & Vision Plans
  • Life Insurance
  • Long/Short Term Disability
  • Competitive Pay
  • 401k Matching
  • Team Member Stock Purchasing Program (TMSPP)
  • Learning & Development Opportunities
  • Tuition Reimbursement
  • Unlimited PTO
  • Daily Lunch, Snacks & Coffee (in-office only)
  • Commuter benefits (in-office only)
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When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

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Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

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Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

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