Director, Creative Business Affairs ID-6204

January 8, 2025

What you'll do...

Walmart Creative Studio (WCS) is the in-house creative agency for Walmart. Our team develops breakthrough and distinctive design systems and creative conversations that drive business objectives and keep our Fortune #1 brand in the culture. We use creativity and design to win hearts, minds and wallets.

We are uniquely positioned as the internal creative agency of record to be hyper-focused on the customer experience across all channels, categories, and campaigns. We are ruthlessly focused on human truths, insight-driven creative strategies and integrated creative solutions that build the brand and grow the business - not just with ads but through brand acts and experiences.

We value talent, diversity, innovation, curiosity, collaboration, culture, insights, and results, and we are committed to helping people - all people - live better.

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Position Summary

As the Director of Business Affairs, you will play a crucial role in driving creative and brand success while safeguarding the interests of the enterprise. You will develop processes, templates, and a cohesive team to enhance our creative and production operations. Leveraging your expertise in production and advertising, strong business acumen, and evolving understanding of Walmart's platforms and initiatives, you will contribute to a forward-thinking Business Affairs team that leads in production innovation.

The Business Affairs function is newly established at WCS, and we are seeking a candidate eager to make a significant impact. You will help us enhance our best-in-class offerings and risk-proof our production processes and guidelines. With an entrepreneurial spirit, you will tackle the complexities of business and strategic challenges head-on.

The ideal candidate will possess a deep passion and expertise in broadcast, livestreaming, activations, social media, digital content, creative production, marketing and advertising law, and entertainment development deals. You will have experience collaborating with advertising agencies, media companies, publishers, networks, and production houses, along with a solid understanding of diverse content execution strategies. Additionally, you will be adept at navigating the complexities that generative AI tools introduce to the content creation landscape. Ready to roll up your sleeves, you will embrace the challenges that come with this dynamic role.

Responsibilities and Qualifications
• Collaborate with cross-functional partners: Finance, Procurement, Marketing Legal, Agency Relations, Media, Creative and Marketing leads.
• Analyze deal opportunities and formulate business strategies with respect to talent and production matters.
• Maintain relationships with key agencies, managers and attorneys in the entertainment community.
• Regulatory compliance: monitor industry regulations and legal requirements relevant to advertising and marketing practices, advising the team on compliance matters.
• Conduct production audits, analyze and provide recommendations.
• Advise and set operational standards and guidelines for AI tools for creative and production workstreams.
• Identify potential risks in marketing and advertising strategies, developing mitigation plans and ensuring that all campaigns adhere to internal policies and guidelines.
• Deep working expertise around music licensing, including relationships with rights holders, is preferred.
• Expert-level ability to manage urgent deadlines and a variety of tasks while remaining solution oriented and have a keen attention to detail.
• Collaborative, momentum creator who's always learning and is keen to drive positive outcomes via strategic problem solving.
• Experience and comfort working in a highly creative, flexible and nimble environment.
• Demonstrated ability to deliver timely, effective and strategic business affairs advice that is current with the evolving legal and regulatory expectations.
• Established ability to independently manage medium to high complexity matters, including issues of first impression.
• Prepare and present regular reports to senior management regarding business affairs activities and compliance issues.
• Lead and mentor a team of business affairs professionals, fostering a culture of excellence and accountability.
• 15+ years of experience in business affairs, legal or compliance roles within the advertising and marketing industry with a successful track record of negotiating, drafting and closing deals (with a preference for a combination of experience at both a top, creative-driven agency and in-house with a leading company, content production team and/or entertainment/brand licensing.
• Strong understanding of advertising laws, regulations and industry standards.
• Proven track record of negotiating contracts and managing complex agreements.
• Experience with social networking, platform integrations, publishing platforms, broadcast & new media.
• Excellent communication, negotiation and interpersonal skills.
• Ability to think strategically and provide sound business advice while balancing creative needs.
• Knowledge of digital marketing, media buying and production processes.
• Experienced with union and non-union productions (SAG/AFTRA, IATSE), branded partnerships, interactive and/or social landscapes is required.

Preferred Qualifications
• Bachelor's degree or equivalent practical experience
• 15 years of experience in business affairs
• Experience working in a highly matrixed, often ambiguous environment
• Experience working collaboratively in a highly cross-functional environment
• Experience pursuing emerging technologies
• Future-first mindset, and experience creating in new platforms. This may include, but is not limited to: augmented, virtual or mixed reality, gaming, Web3, Ai, avatars, etc

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https://one.walmart.com/notices .

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart .

The annual salary range for this position is $132,000.00-$264,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include:

- Stock

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Design, Marketing, Creative Writing, Advertising, Fine Arts, or related field and 7 years' experience leading creative teams OR 9 years' experience leading creative teams.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications