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Email Marketing Manager ID-19101

Are you interested in making a world of difference in cancer care?

Cancer strikes more than 10 million people worldwide each year. As the leading medical society representing doctors who care for people with cancer, the American Society of Clinical Oncology (ASCO) is committed to conquering cancer through research, education, and promotion of the highest quality care.

 

Who we are:
ASCO is a flexible, high-performance membership organization where employees collaborate to support our mission through evidence, care, and impact. Together with Conquer Cancer, the ASCO Foundation, we foster a culture that prioritizes customer-centricity, emphasizes teamwork, and commits to quality. Our culture, ASCO Works – Our Way of Working, has long enabled workplace flexibility and embraced technology to help us achieve balance.

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ASCO offers competitive salaries, an excellent benefits package, and opportunities to participate in professional development programs. To learn what it’s like to work at ASCO, click here.

 

Who we are looking for:

 

Are you a strategic email marketer passionate about leveraging data to connect with and empower a dedicated audience? Do you thrive in a dynamic environment where your expertise directly impacts organizational goals?

We are seeking a highly skilled and results-oriented Email Marketing Manager to spearhead our email communications across a diverse range of programs and services.

As Email Marketing Manager, you will be the email subject matter expert, responsible for the full lifecycle of campaigns – from strategic development and optimization to execution and insightful analysis. You'll play a pivotal role in enhancing our customer experience and driving the success of ASCO's vital initiatives.

Don’t miss this opportunity to contribute to ASCO and be part of a team dedicated to conquering cancer worldwide!

Remote candidates welcome or primary location in Alexandria, VA.

 

 

Responsibilities 

  • Develop and execute strategic email marketing campaigns in support of ASCO programs and services 

  • Collaborate with program leads to define campaign objectives, target audiences, and KPIs, translating strategic goals into actionable email marketing plans 

  • Support organizational email needs such as newsletters, transactional messages, and data transfers 

  • Design, implement and optimize email processes and policies, including the email calendar, email preference center, development timelines, A/B testing and QA processes 

  • Conduct A/B tests to optimize subject lines, content, and calls to action 

  • Serve as business lead for ASCO’s email tools, including user management and training, as well as managing email templates, modules, and style guide 

  • Track and analyze campaign metric reports (e.g., open rates, click-through rates, lead conversion rates, unsubscribe rates, and pipeline) to develop data-driven insights and recommendations 

 

Required Education and Experience 

  • Bachelor’s degree in Marketing, Advertising, Communications, Business Management, or a related field or equivalent years of experience 

  • 6+ years of experience in digital marketing, specifically experience in developing and executing email campaigns 

  • Professional experience with email, marketing automation, and project management tools (e.g. Taxi for Email, Stensul, Litmus, Adobe Campaign, Airtable, Smartsheet) 

  • Experience with A/B testing and optimization of campaigns, processes, and systems 

 

 

Preferred Education and Experience 

  • Experience with oncology marketing and/or association marketing  

  • Extensive experience with Adobe Campaign or similar marketing automation tool  

  • Digital Marketing experience with list of 50,000+ subscribers 

  • HTML skills 

 
Competencies 

  • A data-driven mindset with the ability to translate analytics into actionable insights 

  • Tech savvy with an openness to quickly embrace and learn new technology 

  • Flexible with the ability to adapt to changing conditions 

  • Excellent communication skills, including written, with the ability to clearly communicate and convey information  

  • Self-managed with proven skills to use initiative, time management, and organizational skills to prioritize work 

  • Excellent time management skills with a proven ability to meet deadlines, prioritize, and multi-task  

  • Excellent organizational skills and high attention to detail  

 

ADA/Physical Requirements 

Extended periods seated or standing at a desk 

High use of computer and other office technology equipment 

 

Travel

0-5 days/yr

 

Generous Benefits Package:

  • Hybrid Work Environment

  • Open Leave Policy 

  • Paid Family Leave

  • 13 Paid Holidays per Calendar Year

  • Staff Appreciation Days

  • 401(k): 7.5% Employer Contribution 

  • Medical/Dental/Vision

  • Employee Assistance Program 

  • Fertility and Family Forming 

  • Healthcare Concierge 

  • Flexible Spending Account(s)

  • Healthcare Savings Account 

  • Disability and Life Insurance 

 

The American Society of Clinical Oncology (ASCO) is an Equal Employment Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.


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